Trying to verify your account information?

We’ve made some changes that may require you to update your profile.

If you have been having trouble using our website or mobile app, please follow the steps below:


1) To begin, please sign into your shoprite.com account on a desktop or laptop computer by clicking on “Sign in or Create Account” in the top right-hand corner of your screen.

If you have trouble signing in, try resetting your password. Click on the “Forgot Password?” link to receive an email with instructions on how to change your password.

*Note: Your new password must meet the following criteria:
  • 8 characters in length
  • Contain at least 1 lowercase and 1 uppercase letter
  • Contain at least 1 special character (!@#$%^&*)
  • Contain at least 1 number (0–9).
2) After signing in, go to “My Account” in the top-right corner and select “Edit Account” from the drop-down menu. This will bring you to a new screen that will display your account information.
Please click on the first "Edit" button in the “My Profile” box and make sure that your name, phone number, Price Plus card number, and home store are correctly entered. Once completed, click the “Save” button at the bottom-right corner.

3) Next, click the second ‘Edit’ button located in the “Primary Address” box. Please make sure that your name, address, and phone number are correctly entered and that there are no special characters or punctuation within the address field. If you use ShopRite From Home, Don’t forget to specify your ‘Billing’ and ‘Delivery’ address and make sure the correct boxes are selected.

Once you’ve completed the above steps, your account should be good to go. You can now begin to load digital coupons, view the weekly circular, or place a ShopRite from Home order.
If you are a ShopRite mobile app user, don’t forget to make sure you have downloaded the New ShopRite app from your device’s app store, and that you have the most recent update. If you are having trouble signing into the ShopRite app, we recommend that you delete and re-install it to ensure that you are using the most updated version.

If you continue to experience issues after completing these steps, you may need to contact our Customer Care Team or visit your local ShopRite for further assistance with updating the Price Plus information we have on file. The Customer Care Center can be reached Mon-Fri from 8am-6pm, and Sat-Sun from 9am-5pm. Please be aware that there may be extended hold times due to increased volume. If you would prefer to skip the line and send us an email, please click the link below.

Send us an email